Is Beyoncé chronically online? Some of her fans seem to think so.
Since kicking off the Cowboy Carter Tour in April, Bey has already delivered headline-making moments at every stop of the tour, which has included Los Angeles, Chicago, and East Rutherford, New Jersey.
From shouting out fans during “Ya Ya,” to letting her daughters Blue Ivy and Rumi Carter share the spotlight, and helping a couple with their gender reveal in the pouring rain, the tour is packed with heart, spectacle, and a whole lotta country.
However, fans are noticing something else. While Beyoncé might not tweet, comment, or ever go live, she seems very aware of what’s trending online. Some of those viral moments are now being incorporated into the Cowboy Carter Tour, and it’s got the BeyHive buzzing.
From setlist changes to full-blown references to viral TikToks and other memes, the tour has people wondering if Beyoncé is quietly taking it all in behind a burner account.
Of course, we’ll likely never get confirmation of her online habits and screen time statistics. But at the very least, Bey could be more plugged in than we know.
Here’s the proof.
“She ain’t no diva!”
One of the most iconic TikToks from the Renaissance Tour era is @zuhailaxx’s parody of Beyoncé calling out an unsuspecting fan with the line, “She ain’t no diva!”
That moment has made it to the big stage.
Beyoncé and her slew of dancers now call out a nightly “diva” at each performance, putting them on the Jumbotron as a nod to the original meme. Coincidence? Not a chance.
The Drea Kelly “II Hands II Heaven” dance moment
Last April, a fan overlaid dancer Drea Kelly’s burlesque routine with Bey’s “II Hands II Heaven,” and it quickly went viral online.
Now, Beyoncé is paying homage by doing Kelly’s hip-pointing dance as she sings the lyrics, “Pull my fit over these hips / You grip, I grind / Then taste this wine, I’ma taste what’s mine.”
“I do burlesque. So that original choreography is to Muddy Waters, ‘I Just Want to Make Love to You’ and somebody put Beyoncé’s music on it. And the next thing I know … They put her music over one of my classes, they put her music over one of my videos,” Kelly told USA Today. “And in Chicago, there’s a dance called the Percolator. So this move that everybody sees me doing is actually an old school, house-music dance, and it fits perfectly.”
“That’s that Cécred drops.”
Beyoncé’s Cécred haircare line is making waves, namely with the brand’s Restoring Edge Drops. Fans are crediting the oft-sold out product on social media with reviving their hairlines and edges, plus restoring overall density.
The singer nodded to the viral nature of the life-changing product by changing the lyrics in “Thiqué” to, “That’s that Cécred drops.”
“Very demure”
Chicago-based influencer Jools Lebron, who made the catchphrase “very demure” into a cultural phenomenon in 2024, got the ultimate shoutout from Queen Bey during her concert in the Windy City.
“Y’all are being very demure,” Bey told the crowd, leaving Lebron stunned and excited at the acknowledgement.
The moment comes months after Tina Knowles surprised Lebron with a thank-you video call to personally thank the influencer for her “very demure” videos.
Knowles said that she underwent breast cancer surgery last year and that Lebron’s content, as suggested by Solange and Beyoncé, “brought a smile” to her face.
Beyoncé silences her vocal doubters.
After the tour’s opening night in Los Angeles, a seemingly deleted tweet suggested 43-year-old Bey could no longer hit the notes from her early hits.
When Beyoncé resumed performances two nights later, she incorporated a medley of B’Day and other early-career crowd-pleasers, including “Irreplaceable,” “If I Were a Boy,” “Single Ladies (Put a Ring On It),” and “Love On Top” during the show’s fifth act, proving she’s still got the range.
Whether Beyoncé actually caught wind of this particular critique or not is up for debate. Some fans jokingly say “manager” Blue Ivy is now keeping a tight leash on the show, especially after she successfully fought to keep “Diva” on the setlist during the Renaissance Tour film.
