Soulja Boy discovered his Los Angeles flagship store had been broken into early Monday (July 7) with thieves reportedly causing $25,000 in damage and stealing exclusive merchandise.
As reported by TMZ Hip-Hop, the break-in occurred at the SODMG storefront on Melrose Avenue, where intruders forced their way through the front entrance, shattering glass and leaving the door tagged with fresh graffiti. The store has remained boarded up throughout the day as the damage was assessed.
According to a source familiar with the situation, the burglars used bolt cutters to break the locks, leaving behind chipped red paint on the steel frame. Investigators could possibly be collecting DNA evidence from the scene.
The stolen items include limited-edition SODMG apparel such as hoodies, T-shirts and hats, along with rare Bearbrick collectibles. The thieves also took a custom leather jacket belonging to Soulja Boy and a PlayStation console.
Soulja Boy’s team responded by hiring a 24-hour security patrol to monitor the property moving forward.
The SODMG brand, short for Stacks on Deck Money Gang, was launched by Soulja Boy in the late 2000s as both a record label and lifestyle brand. Over the years, it has served as a platform for emerging Hip-Hop artists and a hub for exclusive merchandise tied to the rapper’s identity and career.
The store’s location on Melrose has become a physical extension of the SODMG brand, offering fans a place to purchase gear and connect with the culture Soulja Boy helped shape.
As of Monday, no arrests have been made and the investigation remains ongoing.
#SouljaBoy woke up to some heartbreaking news … some heartless saps broke into his beloved #SODMG flagship store in L.A., and #TMZHipHop has the ghastly aftermath — of the $25K worth of damages!!!#Exclusive story at the 🔗HERE: https://t.co/eGMgQsjfQ7 pic.twitter.com/KopJDukL9A
— TMZ (@TMZ) July 7, 2025
Soulja Boy already had enough on his plate. The outspoken rapper, widely known for his 2007 hit “Crank That (Soulja Boy),” was recently found liable in a civil trial for sexual assault, battery and abuse against a former personal assistant.
In April, a California jury ordered him to pay more than $4 million in damages after determining he was responsible for sexually assaulting and physically and emotionally abusing the woman during their nearly two-year relationship.
The plaintiff, who has remained anonymous, began working for Soulja Boy in 2018 and alleged that what started as a professional relationship quickly turned romantic and then abusive, involving repeated acts of violence, sexual assault, threats and unpaid wages.
The jury didn’t find him liable for false imprisonment but did hold him responsible for intentional infliction of emotional distress and gender-based violence. Soulja Boy, whose legal name is DeAndre Cortez Way, has consistently denied all allegations and his legal team has indicated plans to seek post-trial remedies.
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